To promote Spotify’s new Kids & Family app, our UK campaign used pre-roll and banners running across the entire Disney YouTube network. The campaign utilised our Reserved and Walled Garden networks, and True-View to align Spotify with premium Disney content.
The Disney CreativeWorks team designed bespoke ‘Mickey’ video creative to showcase the new Pandora charm collection. Bringing Disney magic to the campaign with unique and beautiful animation, it drove awareness...